BEYOND FOOD AND SKINCARE PRODUCTS
By Brenda Martinez
"Halal lifestyle".These two words are becoming increasingly well-known to those seeking a healthier and more responsible lifestyle. This term was born in the cradle of the Islamic culture, referring to everything a person uses or does that is permitted by Islamic law. Nowadays, following a Halal lifestyle means not only observing the Islamic precepts but also contributing to the overall benefit and well-being of mankind. There is no surprise knowing that more and more non-Islamic folk are choosing these guidelines to lead a more empathic life towards the rest of the world.
‘Halal’ is usually associated with food and cosmetics but, it does involve much more than that. A Halal lifestyle considers food and drinks, cosmetics and pharmaceutical, banking system, hotel and tourism, marketing and technology, etc.
One may wonder, ‘What does it mean to have Halal marketing?’, for example. This certification has to do with the product, packaging, pricing, and delivery. Halal marketing should be truthful and abide by the Islamic teachings. Not to market ‘Haram’ (forbidden) products as they contribute to the decline of society.
In terms of Halal financing products, these should not finance ‘Haram’ ventures like gambling or the sale of alcoholic beverages. Halal tourism should lessen poverty and create a moral society, not to mention not selling liquor, have gambling sports, or serve ‘Haram’ food in hotels and the destination itself.
There are more than 800 certification bodies around the world that provide the Halal seal to products and businesses that fully comply. When choosing Halal, feel confident you’re choosing the best on the market.